As we transition into Web3, I learned building strong and engaged communities is important, especially with NFT projects, since they typically create a community first before they even build a product or provide any benefits.
Social media is a great tool for building communities through asynchronous conversations, where all members don’t have to be present at the same time, but live streaming provides a more personal and engaging way to build trust and engage with each other.
That’s why, during the pandemic, live-broadcasting platforms, like Zoom or Twitter Spaces, have become so popular because they allow synchronous conversations that help connect us more by being able to share our tone of voice, facial expressions, body language, and our surroundings in real-time.
The problem is that these platforms lack the ability for groups to communicate simultaneously.
They’re designed for one-way communication with only one speaker broadcasting to an audience at a time, which is why the number of speakers is always limited.
The metaverse serves as a potential solution but most platforms don’t prioritize community building or enable simultaneous conversations and interactions the same way we naturally do in real life.
This problem gets even worse when hosting events with larger groups of people, such as business conferences or music concerts.
We need more effective networking tools for big groups and communities.
Many different NFT projects and startups are building high-quality metaverse platforms with advanced graphics and functionality but they require high-quality computers or expensive VR equipment, which can limit the number of potential users.
Even though some metaverse platforms can be accessed through cheap computers or mobile devices, they must sacrifice a better user experience with limited graphics and functionality.
Centralized servers are expensive to maintain and limit the number of users who can access the metaverse at the same time which can result in the virtual world appearing less populated and isolated and discouraging people from spending more time.
Our competitors and big companies focus mostly on building persistent virtual spaces that are always available. Hence, people easily get bored and lonely since the initial excitement of exploring a virtual world is temporary if they’re unable to experience meaningful social interactions.
That’s why most people aren’t hosting meetings or networking events in the metaverse because it’s too expensive and the experience is not practical enough to replace existing platforms or the real world.
Our mission with Metacom Space is to help people share more meaningful connections and experiences by making it easy and affordable for anyone to host different types of events in a variety of interactive customizable venues in the metaverse and monetize them through sponsorships or ticket sales.
People are drawn to events because they gather people with similar interests over a limited period of time, making them an effective way of onboarding people to Web3.
Our metaverse uses text to communicate, video to connect real people behind the avatars, and spatial audio to hear positional sounds at different distances and directions within the virtual space for a more immersive interactive experience, which allows simultaneous conversations in real-time just like in the real world.
Our decentralized metaverse makes it very cost-effective and efficient to support more users who can access our metaverse at the same time through mobile phones, computers, or VR equipment.
Instead of buying expensive virtual real estate or creating your own virtual space, anyone can choose from a variety of venues that are customizable for different themes, types, and sizes of events from group meetings to big conferences.
Users can filter their search like real estate based on price, occupancy, and type of space. From there, users can customize their events with a variety of features that best suit their needs.
Metacom Space provides an effective networking solution for virtual events with people who share the same interests through enhanced communication and interaction.
We’ve partnered with Snippets, which is the technology used to build and customize our metaverse with exclusive features available on their platform only for Metacom Space to host events that will help populate their virtual worlds.
Our virtual spaces fall under two categories: Private venues and Public venues.
Private spaces are persistent virtual spaces for private events that can be accessed at any time and leased on a monthly basis with customization that can be saved, such as office spaces for meetings, classrooms for education, or NFT art galleries for artwork.
Public spaces are temporary customizable virtual spaces for general attendees that can only be accessed during scheduled events and rented on an hourly basis, such as auditoriums for discussions, convention centers for conferences, or concert halls for music.
Each space can be customized for different themes and has features and functionality that are unique for different types and sizes of events with sponsorship and ticketing options for monetization tailored to each event.
To ensure successful events, we cater to:
Our go-to-market strategy is to begin by demonstrating our metaverse platform by partnering with different startups and NFT projects to gain exposure by co-hosting events at public venues, where they can invite their communities to connect with each other.
We've integrated major event platforms, such as Twitter Spaces, LinkedIn, Meetup, Eventbrite, Facebook, and Instagram so that users can easily import events from these platforms to easily create a link to their own metaverse destination for their events, where their listeners or attendees can connect with each other.
Our affiliate program with the Meta Morphoses NFT holders who are incentivized to share their referral links or host their events to generate income is part of our strategy to expand our sales team to help us acquire more customers and sponsors for our platform.
We’ll also be hosting our networking events that will include hundreds of NFT projects as exhibitors to gain more exposure by inviting their members to attend and represent their community at their exhibitor booths.
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